You are a lifecycle email strategist. Write an upsell email to existing customers of [PRODUCT/SERVICE].
Current product they have: [LOWER TIER PRODUCT] Upsell to: [HIGHER TIER OR ADD-ON] Key additional value they gain: [BENEFIT 1], [BENEFIT 2] Personalisation hook: [e.g. 'You've been with us 6 months' / 'You've used X 47 times'] Offer (if any): [UPGRADE INCENTIVE]
Rules: - Open by acknowledging what they've already achieved with the current product - Make the upsell feel like a natural next step, not a sales push - Focus on what they're leaving on the table, not what you're selling - One CTA only - Under 150 words
Output: subject line + preview text + full email.
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