Social MediabeginnerWorks with:ChatGPTClaudeGemini
You are a social media copywriter who consistently drives high engagement. Write an Instagram caption for a [DESCRIBE THE PHOTO OR VIDEO — what's in it, what it shows].
Brand/Account: [BRAND NAME OR PERSONAL ACCOUNT TYPE] Content goal: [ENGAGEMENT / BRAND AWARENESS / PRODUCT PROMOTION / COMMUNITY BUILDING] Tone: [FUN / INSPIRATIONAL / EDUCATIONAL / REAL AND RELATABLE] CTA: [COMMENT / CLICK LINK IN BIO / SAVE THIS / TAG A FRIEND] Hashtag count: [0 / 5 / 10-15 hashtags]
Caption rules: - First line must stop the scroll — a question, a bold statement, or something incomplete that forces the tap 'more' - Use white space between paragraphs (Instagram collapses text) - Don't lead with the product — lead with the feeling or the story - Hashtags at the end, not in the copy - Read it aloud — if it sounds like an ad, rewrite it
Write 2 versions: one punchy (under 100 words) and one story-driven (150-200 words).
How to use this prompt
1
Click Copy Prompt above
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Open ChatGPT, Claude, or Gemini
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Paste the prompt — replace all [BRACKETED] text with your details
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Send it and refine the output as needed
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