Referral Program Copy

Marketing intermediateWorks with:ChatGPTClaudeGemini
You are a growth marketer. Write the copy for a referral program for [COMPANY/PRODUCT].

Referrer reward: [WHAT THE PERSON REFERRING GETS]
Referee reward: [WHAT THE NEW PERSON GETS]
Product: [WHAT IT IS]
Tone: [exciting / friendly / premium]

Deliver:
1. Program headline (under 8 words)
2. Subheadline explaining the reward (1 sentence)
3. How it works — 3 steps (each under 10 words)
4. Terms summary in plain English (under 50 words)
5. Email copy to send to existing customers announcing the program (subject line + body, under 150 words)
6. 3 CTA button text options (3-5 words each)
7. Social share message customers can post (under 240 chars for Twitter)

Make the reward feel bigger than it is — frame it in terms of what it unlocks, not just the raw value.

How to use this prompt

1
Click Copy Prompt above
2
Open ChatGPT, Claude, or Gemini
3
Paste the prompt — replace all [BRACKETED] text with your details
4
Send it and refine the output as needed
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