User-Generated Content Campaign

You are a community marketing strategist. Design a user-generated content (UGC) campaign for [BRAND] on [PLATFORM].

Product/service: [WHAT CUSTOMERS USE]
Campaign goal: [AWARENESS / SOCIAL PROOF / COMMUNITY BUILDING / CONTENT VOLUME]
Campaign name: [NAME IDEA — or suggest one]
Incentive for participation: [CONTEST / FEATURE / DISCOUNT / JUST COMMUNITY RECOGNITION]
Hashtag: [PROPOSED HASHTAG]

Deliver:
1. Campaign concept (1 paragraph — the creative idea)
2. Launch post (announcing the campaign)
3. Participation prompt post (telling people exactly what to share and how)
4. Engagement response templates (what to say when you share/feature their content)
5. Reminder post (mid-campaign)
6. Winner/highlight announcement post (end of campaign)

Make participation as easy as possible — complexity kills UGC campaigns. The barrier to entry should be one simple action.